May 2023 04
10 Secrets of Successful Web Sites
Posted By : Peter Mitchell
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Successful Web Sites have a Good Domain Name A domain name is your home on the web. It is the part of your web address that comes after the www. Your domain name will also be used after the "@" symbol in your email addresses. Therefore it is important to…

April 2023 02
Writing for the Web
Posted By : Peter Mitchell
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Tip No. 1 - Allocate Sufficient Time Writing for a website requires concise and readable content. While it may seem like easy writing, the truth is the opposite. The fewer words you use, the longer it takes. Underestimating the time required to organize and write your content can lead to…

December 2022 01
What is “Social Networking” anyway?
Posted By : Peter Mitchell
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We hear this term frequently in the media, but what does it actually mean? Social networking is an umbrella term used to describe sites such as Facebook, LinkedIn, Instagram and Twitter. Social networking is a term used to denote the trend toward people connecting and interacting online. Much is now…

November 2022 30
Web Marketing: Best Practice
Posted By : Peter Mitchell
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Where and how should you spend money on Internet advertising? People rightly understand that traditional display advertising, such as phone books, magazines and newspapers are offering less and less value. The paper telephone directories, which had been the cornerstone of many small businesses marketing efforts, have completely lost their teeth.…

August 2022 16
SEO – The Basics You Should Know
Posted By : Peter Mitchell
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SEO is the acronym for search engine optimization and is crucial for improving your website's visibility on search engine results pages. This title refers to the process of improving the page ranking of your web site through careful use of keywords, keyword placement and links to and from other web…

January 2022 31
Promote Your Web Address
Posted By : Peter Mitchell
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As a web designer it is pretty disheartening when you make a web site, submit it to search engines, create directory pages for it, post about it on social networking, request links to it from other relevant web sites ... and then this happens: The web site owner runs a…

February 2016 25
Pay Per Click or PPC Advertising
Posted By : Peter Mitchell
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Pay per click advertising is essentially bidding in an auction for position on the search engine results pages. You set a monthly budget, say $300, set the maximum you are prepared to pay for a click say $5 and the search engine will serve your ads (top and top/right) amongst…

August 2010 12
The World Wide Web Browser Tutorial
Posted By : Peter Mitchell
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Introduction When you first open the web browser it will automatically load a "homepage" - usually that of the browser's manufacturer. E.g.  Microsoft Edge will load the MSN homepage. Most people find this irritating and change the default homepage setting to something they are more interested in like weather reports,…

November 2009 30
The Top Ten On-line Trends for Experts in 2010
Posted By : Peter Mitchell
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by Gihan Perera It's been a dynamic year - in both positive and negative ways - for many businesses. Not only have we faced a turbulent economy, we've also faced the most turbulent year ever in Internet technology. Many of these changes will affect your business - whether you like…

February 2009 28
Fun with the Google Search Box
Posted By : Peter Mitchell
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You have probably used the Google search box a thousand times, but did you know you can use it as a calculator, currency converter and conversion tool for imperial-metric measurements? Eg. Cut and paste this to the search box $500 USD in AUD or 150 calories in kilojoules, or 15…

September 2008 16
Is there a Google Sandbox?
Posted By : Peter Mitchell
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well, maybe. First up, the so called "Google Sandbox Effect" is only a theory, and has in no way been confirmed by Google. Secondly, even the developer community are in two minds about it - some assume it is a purposeful action on behalf of Google (the conspiracy theorists), others…

August 2008 22
Should I pay for Google Ads?
Posted By : Peter Mitchell
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This is a question I get asked a lot. The answer is "no" and "yes". See below: NO, you shouldn't buy Google ads if... your site is being found in the "natural find" areas of the search engine (left hand side, un-"sponsored" area). This is obvious, but I thought I…

August 2008 04
Flash – and why you shouldn’t use it
Posted By : Peter Mitchell
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What is Flash Anyway? Flash is a Macromedia technology used for animation. It was not necessarily conceived for the web (originally it was aimed at multimedia CD presentations) and it has a number of problems that makes it a poor solution for a web site. In my view, you can't really…

May 2008 28
Chinese Domain Name Offer is Spam
Posted By : Peter Mitchell
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Have you received an email from a Chinese author claiming someone is trying to register your domain name in the .cn domain name space? Relax, everyone is getting this email. I receive one a week. Please ignore or delete these messages. On the 30 April 09 the Australian Domain Name…

April 2008 28
Select the Best Keywords for Your Web Site
Posted By : Peter Mitchell
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Find below Dynamic Web Solution's easy three step program to select killer keywords for your website. 1. How to Find the Best Keywords or Search Terms Firstly, find out what your competitors think are good keywords for your industry class or product type. They may be completely wrong, but it…

March 2008 28
Tips for Choosing a New Domain
Posted By : Peter Mitchell
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by Sharon Housley Choosing a domain is one of the first steps in establishing an online presence. Changing a domain after-the-fact can be time consuming, and can be harmful to search engine ranking, so it is best to get it right the first time around. Follow these simple steps to…

March 2008 25
Link Your Website
Posted By : Peter Mitchell
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Disclaimer: nothing that you read below has been confirmed or approved in any way by major search engines such as Google. At best it is a summary of what industry commentators say about successful linking strategies. Some of these have been tested, but many can not be proved with testing and…

March 2008 16
Quick And Easy Keyword Research Tools
Posted By : Peter Mitchell
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by Michael J. Taylor For a number of years, the Overture Keyword Suggestion tool was the favorite of Internet marketers. That tool has been decommissioned...though you can still find marketing advice that recommends the Overture Keyword tool. Keyword research is still needed for both marketers and writers. So, with the…

March 2008 05
Top Ten Tips for Web Marketing Success in 2008
Posted By : Peter Mitchell
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1. Hidden Dollars in Email Given that it is far cheaper to sell to an existing customer than find a new one, and marketers suggest 12 "touches" per annum for each customer, doesn't email present itself and a cheap and fast means of keeping in touch? Go low tech, just…

March 2008 02
Keyword Effectiveness Index or KEI
Posted By : Peter Mitchell
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The Keyword Effectiveness Index or KEI  compares the number of searches for a keyword with the number of search results. Suppose the number of searches for a keyword is 486 per month and Google displays 214,234 results for that keyword. Then the ratio between the popularity and competitiveness for that…

February 2008 28
Top 20 Ways to a Winning Website
Posted By : Peter Mitchell
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by Laura Jean 1. Know the top three things your visitor will be seeking while visiting your site. 2. Make it obvious what action you want your visitor is to take. 3. Give away something of value to your visitor (yes, for free) in return for submitting their email address.…

February 2008 16
Why Good Content Is The Key To Search Engine Optimization
Posted By : Peter Mitchell
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by Cheow Yu Yuan Although other factors such as the number of back links and placement of keywords in Title and META tags - are important, writing good content is really the key to search engine optimization success. Search engine always love good and original content. It just makes them…

February 2008 12
Skype Service Improves
Posted By : Peter Mitchell
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Skype has been around for some time, but is only now getting legs due to the prevalence of broadband connections and laptops. Skype is software that allows you to use your computer to call other Skype users. The call goes to their computer. These calls are free, however, not everyone…

February 2008 12
Do I Need CMS?
Posted By : Peter Mitchell
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Very often when people approach my business for a quote, they ask for "content management". Content management systems, or CMS, allow the owner of a web site to change the content on each page. Often people have heard that this is a preferred option, but let's explore the pros and…

February 2008 07
Not All Paras Are Equal
Posted By : Peter Mitchell
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In the world of Search Engine Optimisation (SEO), not all paragraphs are equall. For example a search engine will treat the first para on your page as more important than the second para and the third. In fact the paras cool off in importance as the page lengthens... until the…

February 2008 02
Setting Up Email Accounts
Posted By : Peter Mitchell
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Hey, I already told you at www.dynamicwebs.com.au/tutorials/email.htm... but the world has moved on and perhaps that information no longer applies. Not only are there different versions of MS Outlook that change the menu structure, but there's a choice in what email program you can use. We suggest Mozilla Thunderbird (open…

February 2008 02
Domain Names with Keywords
Posted By : Peter Mitchell
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Some web site owners believe that registering a domain name with their main keywords will shoot them to the top of the search engine results pages (SERPs). While having keywords in your domain name will advantage you, this advantage should not be overstated. It may give your site a little lift…

February 2008 02
Preparing Your Photos for the Web
Posted By : Peter Mitchell
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As a web designers we resize images all day, every day. To us it is a walk in the park. But web site owners really struggle with it, so here are some plain language pointers: Images on the web are saved at 72 dpi. Dpi means "dots per inch". Why…

January 2008 31
Keywords Meta Tag – Trashed!
Posted By : Peter Mitchell
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Many web site owner's have been told that there is a magic "meta" something that you use for keywords and your site comes up number one, Bob's your uncle.  While there may have been some truth in this 5 or 6 years ago, some naughty web site developers packed so…

January 2008 31
What’s in a Title?
Posted By : Peter Mitchell
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The title tag is an html tag located in the source code (the html) of your web site. It appears in the top, title area of your browser window... and amongst the search engine results pages or "SERPs". In the world of search engine optimisation (SEO) the title tag is…

December 2000 20
Must Love Dogs Bed & Breakfast
Posted By : Peter Mitchell
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Must Love Dogs B&B is pet friendly accommodation located within the wine region of southern NSW.

December 2000 20
Jason McClung, Solicitor
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Coffs Harbour Solicitor specialising in buying and selling motels and tourist accommodation, land and property development, wills and probate, estate planning.

December 2000 20
Ieshahomes
Posted By : Peter Mitchell
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Ieshahomes is a small, family based company that makes steel framed buildings.

December 2000 20
D’amicos Italian Restaurant & Pizzeria
Posted By : Peter Mitchell
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The D’Amico Family and their team are well regarded for their warm hospitality and interesting menus, where flavoursome dishes offer a variety of modern cuisine, alongside fine Italian fare.